Wizkid is smiling to the bank. Photo: Instagram
You’ll soon be coming across Wizkid’s face on MTN billboards and newspaper adverts, anywhere you go.
The rapidly-rising pop star has put pen to paper with MTN Nigeria in a major endorsement deal sources say could be near N50m for an undisclosed duration.
Insiders privy to the deal told us over the weekend, that Wizkid concluded his endorsement arrangement with MTN execs shortly after news broke that the Telecoms giant has switched policy to sign several MTN Project Fame alumni as brand ambassadors.
The new ambassadors include Iyanya, Praiz, Chidinma and iMike, as well as Davido. Total budget for the initial deal, insiders say, is over N100m; and Wizzy’s coming has pushed the figure far up.
An excited Wizkid let the cat out of the bag when he tweeted on June 9, ‘MTN‘, ‘Owo nla le‘. His manager has however remained mum over the signing, ignoring NET email enquiries.
Friday 12 July 2013
It’s Official: Wizkid joins Iyanya, Davido, Praiz as MTN ambassador.
Wizkid is smiling to the bank. Photo: Instagram
You’ll soon be coming across Wizkid’s face on MTN billboards and newspaper adverts, anywhere you go.
The rapidly-rising pop star has put pen to paper with MTN Nigeria in a major endorsement deal sources say could be near N50m for an undisclosed duration.
Insiders privy to the deal told us over the weekend, that Wizkid concluded his endorsement arrangement with MTN execs shortly after news broke that the Telecoms giant has switched policy to sign several MTN Project Fame alumni as brand ambassadors.
The new ambassadors include Iyanya, Praiz, Chidinma and iMike, as well as Davido. Total budget for the initial deal, insiders say, is over N100m; and Wizzy’s coming has pushed the figure far up.
An excited Wizkid let the cat out of the bag when he tweeted on June 9, ‘MTN‘, ‘Owo nla le‘. His manager has however remained mum over the signing, ignoring NET email enquiries.
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